Youth Sports Investor Report

Marucci Squared Up $225 million

Fox Just Sold Marucci for $225M, Three Years Af...

Fox Factory Holding Corp. closed the sale of Marucci Sports on September 25, 2026, for $225 million in enterprise value. That is less than half what the Duluth, Ga., specialty-sports...

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Fox Just Sold Marucci for $225M, Three Years After Paying $572M

Fox Factory Holding Corp. closed the sale of Marucci Sports on September 25, 2026, for $225 million in enterprise value. That is less than half what the Duluth, Ga., specialty-sports.

Leander CenTex Sports Complex LOI

Leander's $55M Sports Complex Is Still Just an LOI

Leander City Council approved a Letter of Intent with CenTex Sports on September 17, 2026. That is the whole closed act so far. The LOI sketches a multi-phase youth sports...

Leander's $55M Sports Complex Is Still Just an LOI

Leander City Council approved a Letter of Intent with CenTex Sports on September 17, 2026. That is the whole closed act so far. The LOI sketches a multi-phase youth sports.

USA Lacrosse iHeartMedia youth jersey

USA Lacrosse Names iHeart First Brand on U.S. Y...

USA Lacrosse and iHeartMedia locked a strategic partnership on September 22 from Sparks, Md. In USA Lacrosse’s own words, iHeart is the Official Audio Media Partner of USA Lacrosse, the...

USA Lacrosse Names iHeart First Brand on U.S. Youth National Team Jerseys

USA Lacrosse and iHeartMedia locked a strategic partnership on September 22 from Sparks, Md. In USA Lacrosse’s own words, iHeart is the Official Audio Media Partner of USA Lacrosse, the.

Under Armour SYZMIK flag football headgear

Under Armour Licenses Soft-Shell Flag Headgear ...

Under Armour and SYZMIK Sports announced a strategic licensing partnership on September 22 for soft-shell protective headgear aimed at flag football and 7v7. Under the deal, SYZMIK manufactures Under Armour-branded...

Under Armour Licenses Soft-Shell Flag Headgear From SYZMIK Ahead of LA28

Under Armour and SYZMIK Sports announced a strategic licensing partnership on September 22 for soft-shell protective headgear aimed at flag football and 7v7. Under the deal, SYZMIK manufactures Under Armour-branded.

IMAGE CREDIT: PLAYMETRICS / SAY SOCCER

SAY Soccer Just Handed PlayMetrics Its National...

SAY Soccer picked PlayMetrics as its national membership software on September 14, 2026. That is a vendor selection across Soccer Association for Youth, USA, not an acquisition, and nobody named...

SAY Soccer Just Handed PlayMetrics Its National Membership Stack

SAY Soccer picked PlayMetrics as its national membership software on September 14, 2026. That is a vendor selection across Soccer Association for Youth, USA, not an acquisition, and nobody named.

How Mazda’s New Sponsorship Shows Why Youth Sports Software Is Becoming More Valuable to Brands

How Mazda’s New Sponsorship Shows Why Youth Spo...

A youth hockey coach signs papers at a car dealership. Under a program Mazda announced on September 16, that coach can get $250 toward a new Mazda, and Mazda adds...

How Mazda’s New Sponsorship Shows Why Youth Sports Software Is Becoming More Valuable to Brands

A youth hockey coach signs papers at a car dealership. Under a program Mazda announced on September 16, that coach can get $250 toward a new Mazda, and Mazda adds.

What Adidas Sees in a Youth Sports League Built by a Media Company

What Adidas Sees in a Youth Sports League Built...

A youth hockey coach signs papers at a car dealership. Under a program Mazda announced on September 16, that coach can get $250 toward a new Mazda, and Mazda adds...

What Adidas Sees in a Youth Sports League Built by a Media Company

A youth hockey coach signs papers at a car dealership. Under a program Mazda announced on September 16, that coach can get $250 toward a new Mazda, and Mazda adds.

A $16.5 Million Startup Just Put Its Software Inside AAU Volleyball’s Biggest Events

A $16.5 Million Startup Just Put Its Software I...

Picture a junior national volleyball championship. A convention hall is full of nets and teenagers warming up on dozens of courts, while parents wait in line at the ticket table....

A $16.5 Million Startup Just Put Its Software Inside AAU Volleyball’s Biggest Events

Picture a junior national volleyball championship. A convention hall is full of nets and teenagers warming up on dozens of courts, while parents wait in line at the ticket table..

Two Nasdaq Companies Just Bought Into Youth Soccer. Their First Moves Happened Four Months Earlier.

Two Nasdaq Companies Just Bought Into Youth Soc...

Two days apart this month, two companies listed on the Nasdaq stock exchange signed deals to buy children's soccer programs in North America. One is a Texas company owned by...

Two Nasdaq Companies Just Bought Into Youth Soccer. Their First Moves Happened Four Months Earlier.

Two days apart this month, two companies listed on the Nasdaq stock exchange signed deals to buy children's soccer programs in North America. One is a Texas company owned by.

How a PepsiCo Sponsorship Became Part of the Pricing Strategy at a Massive Youth Sports Complex

How a PepsiCo Sponsorship Became Part of the Pr...

Most youth sports sponsorship announcements describe what the brand gets. On September 2, the operator of a 275-acre complex in Mesa, Arizona described what the money lets him avoid charging....

How a PepsiCo Sponsorship Became Part of the Pricing Strategy at a Massive Youth Sports Complex

Most youth sports sponsorship announcements describe what the brand gets. On September 2, the operator of a 275-acre complex in Mesa, Arizona described what the money lets him avoid charging..