Program Director's Playbook

What to Hand Every Parent-Coach Before the Season Starts

What to Hand Every Parent-Coach Before the Seas...

One of the hardest jobs in your entire program belongs to the parent who also coaches their own kid's team. They signed up to help, they care about the team...

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What to Hand Every Parent-Coach Before the Season Starts

One of the hardest jobs in your entire program belongs to the parent who also coaches their own kid's team. They signed up to help, they care about the team.

How To Find Out Exactly Where Families Feel Your Program Breaking Down

How To Find Out Exactly Where Families Feel You...

Every director hears the complaints. The registration link that did not work, the invoice nobody understood, the schedule that changed twice in a week, the gear that showed up late....

How To Find Out Exactly Where Families Feel Your Program Breaking Down

Every director hears the complaints. The registration link that did not work, the invoice nobody understood, the schedule that changed twice in a week, the gear that showed up late..

How Clear Expectations Protect Kids From Cost Pressure

How Clear Expectations Protect Kids From Cost P...

You know the look. A kid who used to play loose and free is suddenly tight, checking the sideline after every mistake, apologizing for errors that used to roll right...

How Clear Expectations Protect Kids From Cost Pressure

You know the look. A kid who used to play loose and free is suddenly tight, checking the sideline after every mistake, apologizing for errors that used to roll right.

How Calmer Communication From You Produces Calmer Parents and Kids

How Calmer Communication From You Produces Calm...

Somewhere on your calendar there may be a wellness initiative. A guest speaker on mental toughness. A partnership with a local sports psychologist. A week each season where the theme...

How Calmer Communication From You Produces Calmer Parents and Kids

Somewhere on your calendar there may be a wellness initiative. A guest speaker on mental toughness. A partnership with a local sports psychologist. A week each season where the theme.

The One Sentence in a Group Chat That Decides Your Next Twelve Registrations

The One Sentence in a Group Chat That Decides Y...

You spend real money making a strong first impression. The website is clean. The tryout process is organized. The welcome email goes out on time. Then a parent you have...

The One Sentence in a Group Chat That Decides Your Next Twelve Registrations

You spend real money making a strong first impression. The website is clean. The tryout process is organized. The welcome email goes out on time. Then a parent you have.

Why Older Athletes Are Your Best Retention Signal

Why Older Athletes Are Your Best Retention Signal

You can usually spot the parents who are deciding whether to stay. They stand at the edge of the field during a younger sibling's practice, half-watching their own kid and...

Why Older Athletes Are Your Best Retention Signal

You can usually spot the parents who are deciding whether to stay. They stand at the edge of the field during a younger sibling's practice, half-watching their own kid and.

The 6 Signals Every Director Should Scan Before the Week Commits Them

The 6 Signals Every Director Should Scan Before...

The problems that blow up your season are almost never the ones that blindside you. They are the ones that sent up a flare weeks earlier while you were busy...

The 6 Signals Every Director Should Scan Before the Week Commits Them

The problems that blow up your season are almost never the ones that blindside you. They are the ones that sent up a flare weeks earlier while you were busy.

Why Your Strongest Kid Is Often Your Most Overlooked

Why Your Strongest Kid Is Often Your Most Overl...

Every program with a real range of ability has one of these athletes: the kid who is clearly ahead of the group, who picks things up fast, who could hold...

Why Your Strongest Kid Is Often Your Most Overlooked

Every program with a real range of ability has one of these athletes: the kid who is clearly ahead of the group, who picks things up fast, who could hold.

What Parents Are Really Reacting To When They Push Back on Price

What Parents Are Really Reacting To When They P...

You raised tuition four percent this year. Defensible, overdue, still under what the club two towns over charges. You sent the email with the careful paragraph about rising costs and...

What Parents Are Really Reacting To When They Push Back on Price

You raised tuition four percent this year. Defensible, overdue, still under what the club two towns over charges. You sent the email with the careful paragraph about rising costs and.

The Money You Get Back for Handing Off Payroll and HR

The Money You Get Back for Handing Off Payroll ...

Almost everything that funds a youth sports program is something you have to go out and earn. You build the budget line by line, you make the case for it,...

The Money You Get Back for Handing Off Payroll and HR

Almost everything that funds a youth sports program is something you have to go out and earn. You build the budget line by line, you make the case for it,.