On November 2, Perfect Game, the Sanford, Florida, company that runs youth baseball and softball tournaments and scouting showcases, announced a media rights partnership with Minority Prospects, an Atlanta organization that runs events, scouting coverage, and digital media for minority baseball and softball players. Under the agreement, Minority Prospects will broadcast select Perfect Game events on Minority Prospects TV, its YouTube channel, and its Instagram account, and the two will collaborate on content and cross-promotion. Financial terms weren't disclosed.
The release's closing paragraph notes that this is Perfect Game's third creator-native media rights partnership of 2026, after Youth Prospects in April and Doubted Athletes in June. Read together, the 3 deals show a tournament operator building a rights business.
3 Creator Deals Since April Add Up to a Rights Strategy
The Youth Prospects agreement on April 15 set the template. Perfect Game granted the content platform broadcast rights to select games across its premier events, including marquee matchups at the WWBA World Championship in Jupiter, Florida, along with shared content, co-promotion, and integrated content for brand partners.
The Doubted Athletes deal on June 24 added a cadence of a single full-length marquee matchup each month, starting with the 2026 Ultimate Baseball Championship. The June release went further on the business side. Perfect Game CEO Rob Ponger called that agreement another step in the company's evolution as a media platform, and the release said the partnership creates new sponsorship inventory, with advertising and branded content integrated into live broadcasts. The Minority Prospects deal extends the same broadcast structure to a third distributor.
Perfect Game Pairs the Licenses With Enforcement
The licensing push has an enforcement side. In a July 24 Buying Sandlot interview, Ponger said Perfect Game plans to enforce its media rights and deter unauthorized monetized content, comparing its events to NCAA and Major League Baseball events because Perfect Game is the one paying to stage them. He also said families filming for their own social accounts aren't the concern. Buying Sandlot reported that both Youth Prospects and Doubted Athletes were already covering Perfect Game events before they signed.
Buying Sandlot reported in June that Doubted Athletes gets more access and help with scouting information under its deal. Ponger also told Buying Sandlot that a recent Perfect Game National Showcase in Miami peaked at 362,000 active stream viewers.
Minority Prospects Brings Its Own Events and Its Own Audience
Minority Prospects describes itself as the largest platform in the world for minority baseball and softball prospects. Founded in 2020 by Alexander Wyche, its CEO, it runs a national calendar that includes the HBCU All-Star Games, the MBP All-American Game presented by Adidas, the MBP Collegiate League, and the MBP Junior World Series. The partnership kicked off in October at the WWBA World Championship in Jupiter, which Perfect Game calls its premier fall event, where Minority Prospects produced content in front of college coaches and professional scouts.
Its nonprofit arm, MBP Helping Hands, runs free youth clinics. Wyche framed the deal around helping "ensure that talent, not access, determines a young athlete's future."
How the November Deal Compares
Unlike the June release, the November announcement doesn't mention sponsorship inventory or advertising, and no outlet has reported details beyond it.
The 2 newest partners also share an event. Youth Prospects already holds rights to marquee matchups at the WWBA World Championship, and Minority Prospects launched its coverage there. Across its calendar, Perfect Game says it produces nearly 10,000 events a year and that 92 percent of 2025 MLB draftees had played in its events.
Takeaways for Investors
Event Footage Is Becoming a Licensed Product in Youth Baseball
Perfect Game now has 3 creator licenses in place alongside its stated plans to enforce its media rights.
Sponsorship Inventory Appears in the June Deal Only
The Doubted Athletes release tied its deal to integrated advertising and branded content inside live broadcasts. The Minority Prospects release covers broadcasts, shared content, and cross-promotion without mentioning advertising.
Minority Prospects Adds Distribution With Its Own Calendar Attached
Minority Prospects arrives with a national event calendar and a nonprofit clinic arm of its own. The release's cross-promotion language gives each side a route into the other's audience.
Watch for a 4th Partner and the First Sponsored Creator Broadcast
Perfect Game head of content Josh Gotthelf told Buying Sandlot in June that more partnerships were likely, though none was planned at the time. A 4th creator deal, or the first disclosed sponsor attached to a creator broadcast, would show whether the rights business carries revenue of its own.
